Match and Meetic announce European Partnership

Match and Meetic announce European PartnershipMatch.com and Meetic are two of the largest online dating services in Europe, and the partnership will result in one clear pan-European leader. Match.com is licensing the Match.com brand for its European operations to Meetic, and Meetic will optimize the two brands on a market-by-market basis. Match.com's European operations include Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland and the United Kingdom.

"The partnership represents a great opportunity to unite two established leaders in the field to serve a growing population of online daters in Europe," said Barry Diller, Chairman and CEO of IAC. "The acquisition will create significant synergies, and we believe Marc Simoncini and his team are ideally suited to realize those synergies over the coming years and drive significant shareholder value."

"Match.com is a well-established brand with an outstanding value proposition for consumers," said Marc Simoncini, Founder and CEO of Meetic. "Their European offerings complement Meetic's existing operations, and should provide substantial profit growth opportunities through marketing and operating savings and increased revenue opportunities."

Thomas Enraght-Moony, CEO of Match.com, said, "This partnership creates tremendous value for both customers and shareholders and is a testament to the dedicated team that built Match.com in Europe. We look forward to the growth of the newly combined business in the years to come."

Dallas-based Match.com currently operates in 40 countries, and after the sale of the European operations to Meetic, Match.com will continue to operate all domestic and remaining international operations, spanning 24 countries, 8 languages and five continents. These operations include Argentina, Australia, Brazil, Canada, Chile, China, Colombia, India, Indonesia, Japan, Korea, Malaysia, Mexico, New Zealand, Pakistan, Peru, Philippines, Singapore, South Africa, Taiwan, Thailand, the United States, Venezuela and Vietnam.

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Category: Online dating news

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